I was trying to explain the appeal of the new NBC game show Deal or No Deal to Mojo Jo Jo yesterday, and she was asking the same questions I think the programmers at NBC were asking when they heard the pitch: What the hell? Why is every man, woman and child in the Netherlands, UK and Australia watching this thing?
After watching one episode and yelling at the TV until I was hoarse, I knew. And she will, too. And so will you.
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